The 2025 Subaru Love Promise Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us – by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. \n\n The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day. \n\n What is the Subaru Love Promise Community Commitment? \n\n At Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Flower Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Second Chance Humane Society
USA Pro Challenge
Boys and Girls Club, Academic Booster Club, Montrose Rec District, elementary school drive 4 kids
The Bridges Summer Concert, Rotary Club, Altrusa, Red Coats, CASA
Hope West, Dolphin House, San Juan Healthcare foundation
Love Promise Stories from Flower Subaru
Subaru and Flower Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Driving smiles this Holiday season - John P
At Flower Subaru, giving back to our community is part of who we are. Every year, Flower Subaru partners partners with Mrs. Claus for a cause to create happiness for the children in our community who might not have a toy under the tree. A new toy may seem small, but for a child in need it can bring joy, comfort and a moment to be a kid. Every donation collected at Flower Subaru stays in our community and goes directly to families who need it the most. Through this yearly tradition, kindness turns into smiles and generosity creates lasting memories. Our toy drive reflects Flower Subarus commitment to care, compassion, and community.
Flower Subaru Gives Back: Thanksgiving Turkey Giveaway with Shepherd’s Hand - John P
As part of our commitment to the Subaru Love Promise, Flower Subaru proudly partnered with Shepherd’s Hand Food Bank this Thanksgiving to help ensure that every family in our community could enjoy a warm holiday meal. Early that morning, our team loaded a Subaru with rows of frozen turkeys—filling the back hatch from floor to ceiling. Instead of gathering at the dealership, we brought the Subaru directly to Shepherd’s Hand, where families lined up with gratitude and hope. From the open back of the Subaru, our staff and Shepherd’s Hand volunteers worked side by side to hand out turkeys to families facing food insecurity. Each interaction was personal, heartfelt, and full of the spirit of Thanksgiving. Many parents expressed how much the support meant to them, and children smiled as they watched the turkeys being lifted from the Subaru into their family’s car. Throughout the event, the atmosphere was filled with warmth, kindness, and a sense of togetherness. What started as a simple idea became a meaningful tradition—one that reflects our mission to make a positive difference in the lives of our neighbors. At Flower Subaru, giving back isn’t just something we do. It’s who we are. We’re grateful to Shepherd’s Hand for their partnership and to every member of the community who came out. Together, we continue to show what the Subaru Love Promise is all about: helping others, supporting our community, and spreading love—one turkey at a time.
Flower Subaru Loves Pets – Part of the Subaru Love Promise - John P
At our Flower Subaru, living the Subaru Love Promise means supporting and strengthening our community in meaningful ways. This year, we proudly hosted our Subaru Loves Pets Pet Drive right inside our showroom—and the response was incredible. The dealership transformed into a warm, welcoming space filled with compassion, generosity, and the shared mission of helping animals in need. Blue Subaru Loves Pets banners lined the showroom, donation stations were placed throughout the building, and our team greeted guests with gratitude as they arrived with supplies. Visitors brought a wide range of much-needed items, including cat food, treats, blankets, beds, toys, and cleaning essentials. Every donation went directly to our partner animal rescue organizations to help support pets waiting for their forever homes. Inside the customer lounge, our adoption partners set up a calm, comfortable area where adult cats and dogs could gently interact with visitors. Among them were: Adult cats seeking quiet, patient families Senior dogs hoping for a soft place to land Special-needs pets looking for understanding homes Our team members spent time with each animal, offering comfort and care while introducing them to visitors who were eager to learn their stories. The highlight of the event came when several adult pets—some who had been waiting months—caught the attention of compassionate families. Watching these deserving animals connect with new adopters was a powerful reminder of why Subaru Loves Pets is such an important pillar of the Subaru Love Promise. By the end of the event: Donation bins were filled to the top Multiple adult pets found loving new homes Local rescues received the support they urgently needed And our entire community came together for a shared purpose: helping pets thrive Hosting the pet drive inside our dealership wasn’t just an event—it was a celebration of love, community, and Subaru’s commitment to making the world a better place for all animals. This is the Subaru Love Promise in action. This is Subaru Loves Pets.
Subaru Loves the Earth: Growing a Greener Community at Flower Subaru - John P
At Flower Subaru, caring for our planet isn’t just a seasonal project—it’s a part of our identity. As a proud partner of Subaru Loves the Earth, we believe that real change begins right here at home, with the people who share our community and our commitment to the environment. This year, Flower Subaru launched one of our favorite initiatives yet: giving away 100 free trees to our neighbors. Each tree represented more than a gift—it was a promise for a cleaner, greener future. Families, students, local gardeners, and longtime Subaru drivers all stopped by the dealership to choose their trees. Some planned to plant them in their backyards, others in community gardens or school landscapes. Every conversation sparked excitement about what these small saplings would become: shade for children, new homes for wildlife, improved air quality, and beauty that would grow for generations. Our team helped guests learn about proper planting, care, and long-term maintenance, ensuring each tree had the best chance to thrive. All 100 trees found new homes throughout the community—scattered across neighborhoods, gardens, and shared green spaces like living reminders of our commitment to the earth. This initiative reflects the heart of Subaru Loves the Earth: small actions creating big impact. With every tree planted, we strengthen our environment, our community, and the legacy we leave behind. At Flower Subaru, we’re proud to support sustainability in meaningful ways—and we’re already looking forward to planting the next seed of change.
Flower Subaru Delivers Hope - Tovi E
On August 5th, Flower Subaru partnered with The Leukemia & Lymphoma Society (LLS) and San Juan Cancer Center through the Subaru Loves to Care initiative. This partnership involved delivering blankets and messages of hope to cancer patients. Through Flower Subaru’s participation in these programs, it shows they care. Flower Subaru consistently shows up and shows out for their community, and that impact was felt on the delivery day. San Juan Cancer Center was a joy to work with, and we were so happy they were the recipients of Flower Subaru’s donation. We are so grateful to work and live in a community that takes care of one another. Thank you, Flower Subaru and thank you San Juan Cancer Center for being firm in your mission to help others.
Flower Subaru Supports Hilltop Community Resources, Inc. - Joshua S
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Montrose, this is a harsh reality. Helping others strengthens communities, which is why Flower Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Flower Subaru have helped nearly 900,000 children and adults in urgent need. On 01/27/2025, Flower Subaru donated 120 coats to Hilltop Community Resources, Inc.. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Flower Subaru Blanket Giveaway - Jonathan R
🌟 Flower Subaru Gives Back to Our Community 🌟 At Flower Subaru, we believe in the power of compassion and support. This week, we had the privilege of donating cozy blankets to the incredible team at the San Juan Cancer Center. 🧣💙 These blankets symbolize more than warmth—they're a gesture of care and comfort for those battling cancer. We hope they bring a little extra light and strength to the brave individuals undergoing treatment. We are honored to partner with the San Juan Cancer Center, which does extraordinary work for patients and families in our community. Thank you for all that you do! Together, we can make a difference, one small act of kindness at a time. #FlowerSubaru #GivingBack #CommunitySupport #SanJuanCancerCenter #SubaruLovePromise
Flower Subaru Jacket giveaway - Jonathan R
🌟 Keeping Kids Warm This Winter 🌟 At Flower Subaru, we’re dedicated to supporting our community, especially its youngest members. This winter, we had the honor of donating warm jackets to local schools, ensuring that kids in need can stay cozy and comfortable during the colder months. 🧥❄️ Every child deserves to feel cared for, and we hope these jackets bring smiles and warmth to the incredible kids in our community. A huge thank you to our local schools for partnering with us to make this possible. Together, we’re making a difference, one jacket at a time! #FlowerSubaru #CommunityFirst #WarmHeartsWarmCoats #SupportingLocalSchools #SubaruLovePromise
Flower Subaru FREE Taco Giveaway - Jonathan R
🌮🚗 Flower Subaru’s Free Taco Giveaway Was a Hit! 🚗🌮 We’re so grateful to our amazing community, and we wanted to show our appreciation in the best way we know how—tacos! Last week, we hosted a Free Taco Giveaway as a heartfelt thank-you for all the support you’ve shown us. It was incredible to see so many smiling faces stopping by to grab some delicious tacos and share a moment with us. Whether you’ve visited us for a car, service, or just to say hello, your support means everything to us. This event was our way of giving back and saying how much we appreciate being part of such a wonderful community. Thank you for making it so special—we’re already looking forward to the next opportunity to connect and celebrate with all of you! ❤️ #FlowerSubaru #CommunityLove #ThankYou #TacoGiveaway #GratefulForYou
Flower Subaru Loves to Care - Jonathan R
🌟 Free Friday Giveaway at Flower Subaru! 🌟 At Flower Subaru, we’re passionate about making a difference in our community. This Friday, we’re thrilled to announce our Free Friday Giveaway will benefit CASA (Court Appointed Special Advocates)—an organization dedicated to supporting children in need. We’re donating brand-new car seats to CASA, ensuring children have a safe and secure ride as they navigate their journeys. 🚗✨ This initiative is part of our commitment to helping families and making a positive impact. We believe every child deserves a safe start in life, and we’re honored to support such an incredible cause. Thank you to our amazing customers and community for your continued support—it’s because of you that we can give back. Together, we’re driving change and spreading hope! ❤️ #FlowerSubaru #CASA #CommunitySupport #FreeFridayGiveaway #MakingADifference
